£118.76

Routledge - An Introduction to News Product Management

Name: Routledge - An Introduction to News Product Management
Brand: Routledge
Price: 118.76 GBP
Availability: InStock

Business Development & Entrepreneurship

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Description

Explore the evolving landscape of media with An Introduction to News Product Management by Routledge. This book provides essential insights into how newsrooms can drive innovation for both the industry and its readers. As digital transformation changes how information is consumed, understanding the role of product management becomes a necessity for modern media professionals. This title serves as a guide for those looking to navigate the intersection of journalism and technology. By focusing on innovation, it addresses the specific needs of newsrooms striving to stay relevant in a competitive market. Whether you are a student, a media professional, or an economics enthusiast, this book offers a perspective on managing news products in a way that serves the audience while supporting business goals. Published by Routledge, this work fits within the broader study of business and economics, providing a foundation for understanding how news organizations operate as modern product-driven entities. It is a valuable resource for anyone interested in the business side of news and the strategic development of media services.

Key Features

Focuses on innovation strategies specifically designed for modern newsrooms and their readers.

Provides a professional look at news product management within the context of business and economics.

Published by Routledge, a trusted name in academic and professional literature.

Explores the connection between newsroom operations and reader needs in a changing media environment.

Serves as an educational resource for students and professionals in the media and business sectors.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0367724340
Category: Books > Subjects > Business, Finance & Law > Business Development & Entrepreneurship
Domain: Amazon UK
Release Date: 01 December 2023
Listed Since: 24 May 2023

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Routledge - An Introduction to News Product Management

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