£120.00

Routledge Africa's Soft Power - Global Africa Politics Book

Name: Routledge Africa's Soft Power - Global Africa Politics Book
Brand: Routledge
Price: 120.0 GBP
Availability: InStock

Africa

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Description

Explore how African nations use cultural and political tools to build global influence with Africa's Soft Power. Published by Routledge, this book examines the specific methods used by key countries to project their presence on the world stage. It moves beyond traditional power dynamics to look at how philosophy, foreign policy, and cultural exports shape international perceptions. Readers will learn about South Africa's progressive constitution and its growing multinational corporations. The text examines Nigeria's impact through the Nollywood film industry and the Technical Aid Corps (TAC) scheme. It also covers Kenya's use of sports diplomacy, fashion, and tourism, alongside Egypt's Pan-Arabism and its historical reputation as the cradle of civilization. This book is an essential resource for those studying the changing landscape of global African influence and the diverse currencies of soft power across the continent.

Key Features

Examines how African countries use soft power to drive international influence and global presence.

Analyzes South Africa's political tools, including its progressive constitution and expanding multinational corporations.

Investigates Nigeria's cultural reach through the Nollywood film industry and the Technical Aid Corps (TAC) scheme.

Covers Kenya's strategic use of sports diplomacy, fashion, and tourism industries to build its brand.

Explores Egypt's historical and political influence through Pan-Arabism and its status as the cradle of civilization.

Provides a detailed look at the different types of soft power currencies found across the African region.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1032008350
Category: Books > Subjects > Biography > Historical > Countries & Regions > Africa
Domain: Amazon UK
Release Date: 24 May 2021
Listed Since: 19 December 2020

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Routledge Africa's Soft Power - Global Africa Politics Book

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