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Oxford University Press - Accounting: A Smart Approach Book

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Description

Accounting: A Smart Approach by Oxford University Press is an engaging and practical textbook designed specifically for business and management students. This book uses a lively case study approach to make complex financial concepts easy to understand. Through the journey of Sam Smart, a budding entrepreneur, students follow the real-world growth of a business from a small local sports kit printer to a global sports enterprise. As the narrative progresses, the text covers essential financial tasks including assessing business success, managing finances, making pricing decisions, and opening new branches. Students learn to analyze cash flow and facilitate effective planning. This applied method provides a clear way to master accounting principles through practical, relatable business scenarios.

Key Features

This Oxford University Press textbook is written specifically to meet the needs of business and management students.

The book follows the practical journey of Sam Smart, an entrepreneur building a sports business from the ground up.

Students learn to manage cash flow and assess business success through a continuous, real-world case study.

The content covers essential financial activities such as making pricing decisions and managing global business finances.

Each chapter includes practical applications like opening new branches and facilitating business planning.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
20 May 2020
Listed Since
27 November 2019

Barcode

No barcode data available

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