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Price distribution over 54 days • 1 price levels

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Most common price: £102 (54 days, 100.0%)

Price range: £102 - £102

Price levels: 1 different prices over 54 days

Description

The banking industry in Nigeria had witnessed a paradigm shift and benefitted from the banking reforms of 2004 and 2009 which had resulted in strong identity and world-class banking standards that are committed to excellence customers’ services, shareholders and employees satisfaction in the financial sector.This book explores the fundamentals and principles of marketing of financial services covering key approaches and concepts with topical case studies at every chapters. The book is a concise and practical marketing guide to the latest ideas in the financial sector. The key distinguishing factors of this book is that, it has a strong and strategic focus that addresses the needs and expectations of the service marketers and customers.This book is a “must have” book for students preparing for the Chartered Institute of Bankers of Nigeria PE II Examination, students of Marketing and Management at the undergraduate levels in Universities and Polytechnics, Master students in the University, Professional Bankers, Lecturers, Consultants, and Marketing Practitioners.

Product Specifications

Brand: LAP Lambert Academic Publishing
Format: paperback
ASIN: 620550748X
Category: Books > Subjects > Business, Finance & Law > Management
Domain: Amazon UK
Release Date: 30 September 2022
Listed Since: 25 October 2022

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LAP Lambert Academic Publishing Marketing of Financial Services with Case Studies

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It has never been this cheap. We have no record of a lower price.

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Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

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