£73.00

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PUBLICIA Mercadeo y Consumo Sostenible: Una aproximación

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£73.00 £69.35 £70.81 £72.27 £73.73 £75.19 £76.65 25 July 2026 07 August 2026 21 August 2026 04 September 2026 18 September 2026
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Price Distribution

Price distribution over 56 days • 1 price levels

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56 days 0 14 28 42 56 £73 Days at Price

Price Analysis

Most common price: £73 (56 days, 100.0%)

Price range: £73 - £73

Price levels: 1 different prices over 56 days

Description

En el presente trabajo se trata como lo señala el título “Una aproximación al Mercadeo y Consumo Sostenible”, para el cual se entrega una recopilación bibliográfica y algunos aportes y consejos de los autores sobre diversos tópicos que construyen y orientan a este interesante tema, para estos fines el texto se ha dividido en 7 (siete) capítulos como son: Conceptos y elementos básicos del Mercadeo Sostenible, Evolución histórica del mercadeo sostenible, Estrategias basadas en la mezcla de mercadeo sostenible, Segmentación de mercadeo sostenible, Modelos del comportamiento de compra de productos ecológicos, Mercadeo Sostenible en las empresas y Algunas experiencias de mercadeo sostenible.También como anexos se presentan: Apps de negocios basados en Mercadeo Sostenible, páginas web relacionados con Mercadeo y Consumo sostenible y direcciones electrónicas de entidades y centros empresariales que trabajan por la consolidación de grupos de consumistas ecológicos.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
04 August 2020
Listed Since
23 September 2020

Barcode

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