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Deutscher Universitätsverlag Post-Merger Integration and the Management of Information and Communication Systems: An analytical framework and its application in tourism (Strategie, Marketing und Informationsmanagement)

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Description

Alexis Papathanassis postulates that ICS ought to be treated as a complex and demanding management process and that it should be acknowledged as a key enabler of merger value realization. The application of his "Post-merger information and communication systems framework" (POMICS) on a real-life post-merger integration situation in a tourism company serves as a validation and as an illustration of the framework's potential value. It also gives valuable insights into some of the key questions facing the entire tourism sector today. From the Back Cover In the context of post-merger integration there is a tendency to perceive information and communication systems (ICS) as "technical components" or even as "departments" that need to be integrated. The discussion revolves mainly around technical issues and the restructuring of the IT-function(s). Alexis Papathanassis postulates that ICS ought to be treated as a complex and demanding management process and that it should be acknowledged as a key enabler of merger value realization. As such, it requires a holistic consideration and a systemic understanding. He presents the "Post-merger information and communication systems framework" (POMICS), a conceptual tool supporting the analysis effort required to achieve a sufficient depth of understanding. Its application on a real-life post-merger integration situation in a tourism company serves as a validation and as an illustration of the framework's potential value. It also gives valuable insights into some of the key questions facing the entire tourism sector today. About the Author Dr. Alexis Papathanassis promovierte bei Prof. Dr. Klaus-Peter Wiedmann am Lehrstuhl für Allgemeine Betriebswirtschaftslehre und Marketing II der Universität Hannover.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
10 December 2004
Listed Since
28 December 2006

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