E-Commerce Usage by the SMEs in Northern Malaysia: Analysis of the State of E-Commerce Adoption by the SMEs in Northern Malaysia and Factors that Might Hinder its Adoption: An Empirical Study - Image 1

£42.00

VDM Verlag E-Commerce Usage by the SMEs in Northern Malaysia: Analysis of the State of E-Commerce Adoption by the SMEs in Northern Malaysia and Factors that Might Hinder its Adoption: An Empirical Study

Name: E-Commerce Usage by the SMEs in Northern Malaysia: Analysis of the State of E-Commerce Adoption by the SMEs in Northern Malaysia and Factors that Might Hinder its Adoption: An Empirical Study
Brand: VDM Verlag
Price: 42.0 GBP
Availability: InStock

Call Centre Management

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Description

The is a study to assess the state of e-commerce adoption by the SMEs in Northern Malaysia and to examine the factors that might hinder the adoption. Quantitative Analysis of the data obtained found that the general usage of e-commerce among the SMEs in Northern Malaysia was low; most firms seemed to have implemented only basic e-commerce applications. Analysis of benefits realized found that most of the SMEs only gained some of the benefits of e-commerce. Benefits realized were in the areas of customer service, market expansion, and back-end efficiency and inventory management. SMEs who have adopted e-commerce seemed incapable of improving their overall performance and profitability. Examination of the factors that might hinder the adoption of e-commerce by the SMEs in Northern Malaysia was factors related to organizational, governmental and environmental barriers. Out of the three factors, only the factor associated with environmental barriers has a significant correlation with the extent of e-commerce adoption. Regression analysis confirmed that the factor related to environmental barriers has significant negative influence on the extent of e-commerce adoption.

Product Specifications

Brand: VDM Verlag
Format: paperback
ASIN: 3639173945
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 28 June 2009
Listed Since: 06 July 2009

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VDM Verlag E-Commerce Usage by the SMEs in Northern Malaysia: Analysis of the State of E-Commerce Adoption by the SMEs in Northern Malaysia and Factors that Might Hinder its Adoption: An Empirical Study

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