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Palgrave Craft Beverages and Tourism, Volume 1: The Rise of Breweries and Distilleries in the United States

Amazon

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£77.71 £73.82 £75.37 £76.93 £78.48 £80.04 £81.59 25 July 2026 08 August 2026 22 August 2026 05 September 2026 19 September 2026
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Price distribution over 57 days • 1 price levels

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Price levels: 1 different prices over 57 days

Description
This two-volume set examines the strong connection between craft beverages and tourism, presenting cutting-edge research in partnership with breweries, distilleries, and cideries. While wine, food, and culinary tourism have traditionally dominated destination markets, interest in craft beverages has gained momentum across the US and overseas with local markets quickly recognizing the growing craft beverage movement. Through the eyes of tourism scholars, brewers, and travelers, these two volumes explore the landscape of craft beer opportunities in non-traditional settings, and recognize the potential for future economic, socio-cultural, and environmental sustainability. Craft Beverages and Tourism, Volume 1: The Rise of Breweries and Distilleries in the United States is an inclusive and overarching examination of the US craft beverage phenomenon within a larger context of international beverage tourism. It outlines the current practice and research scope of craft beer, cider, and spirits as well as the sustainable development of destinations revolving around craft beverage. Through literature reviews, case studies, and general exploration, this volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs.

Product Specifications
Brand
Palgrave
Format
hardcover
ASIN
3319498517
Category
Books > Subjects > Business, Finance & Law > Sales & Marketing > Brands & Corporate Identity
Domain
Amazon UK
Release Date
18 April 2017
Listed Since
19 October 2016

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No barcode data available

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