£126.94

Globe Law and Business Limited Brand Protection Online: A Practical Guide to Protection from Online Infringement

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£126.94 £115.29 £117.83 £120.37 £122.92 £125.46 £128.00 25 January 2026 05 February 2026 16 February 2026 27 February 2026 11 March 2026

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Most common price: £116 (45 days, 97.8%)

Price range: £116 - £127

Price levels: 2 different prices over 46 days

Description
Brand Protection Online is a go-to guide for any user or adviser in need of strategies to combat IP infringement in the digital world or to get up to speed with the latest developments affecting brand holders online. Online channels offer unprecedented growth opportunities for businesses. But as brands become increasingly accessible online, so too do they become more susceptible to trademark infringement, anti-competitive behaviour and hijacking by cybersquatters, phishers and scammers. With the potential to divert business, or even irreparably tarnish brand reputation, it is important that companies do everything in their power to protect against IP infringement online. Boasting contributions from a host of leading experts in the field, this new and practically-focused title tackles the core issues of infringement and abuse online, analysing key trademark issues that businesses face on the Internet. Part I considers overarching brand issues, applicable worldwide - including, how to get started, domain name registration and protection, tools at brand owners' disposal to prevent counterfeiting and dealing with popular platforms. Part II offers comparative analysis of the hottest topics and issues facing brands online - including AdWords, injunctions against intermediaries, enforcement and issues of jurisdiction. Brand Protection Online is edited by brand protection specialists Jeremy Blum and Theo Savvides of Bristows, London.

Product Specifications
Brand
Globe Law and Business Limited
Format
Hardcover
ASIN
1911078011
Category
Books > Subjects > Business, Finance & Law > E-Commerce > E-commerce
Domain
Amazon UK
Release Date
30 June 2016
Listed Since
14 September 2015

Barcode

No barcode data available

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