£73.36

About as cheap as it gets — within 5% of the all-time low it hit 2 months ago.

£73 today · all-time low £72 (Aug 2026) · usually £73

Edward Elgar Publishing Management and Innovation in the Media Industry

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£75.54 £71.50 £72.38 £73.26 £74.15 £75.03 £75.91 25 July 2026 11 August 2026 29 August 2026 15 September 2026 03 October 2026
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13 days 41 days · current 1 day 16 days 0 10 21 31 41 £72 £73 £74 £76 Days at Price

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Most common price: £73 (41 days, 57.7%)

Price range: £72 - £76

Price levels: 4 different prices over 71 days

Description

This comprehensive book covers relevant issues on how media companies are currently embracing innovation, the levels at which they are doing so, and how innovation can help media companies to meet their development needs in the future. The primary focus of this study is the relationship between management and innovation in the media industry. The book evaluates the importance and the role of innovation within the media industry and helps identify and evaluate the drivers of innovation. The contributors demonstrate and build upon an understanding of the issues and strategies that bind media firms to new processes and technologies and offer clear guidelines on how media companies can accelerate growth through effective internal and external collaboration. Management and Innovation in the Media Industry highlights those issues that influence strategies, organizational structures, media content management and public interest within media firms. This unique study offers both new theoretical and empirical insights on decision making aspects of innovation relevant for those executives and policy makers operating within the media or related industries. It will be of great interest to academics and students in the fields of communication and journalism as well as innovation management.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
28 December 2008
Listed Since
09 June 2008

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