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£40.04

Libraries Unlimited Going Global: An Information Sourcebook for Small and Medium-Sized Businesses

Name: Going Global: An Information Sourcebook for Small and Medium-Sized Businesses
Brand: Libraries Unlimited
Price: 40.04 GBP
Availability: InStock

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Description

This title helps small and medium-sized enterprises discover the advantages and disadvantages of international business and plan their entry or expansion strategies. In an age where globalizing a business has gone from an innovation to an imperative, how can entrepreneurs make sure their small- and medium-sized enterprises (SMEs) are set up for maximum worldwide reach from the very beginning? Going Global: An Informational Sourcebook for Small and Medium-Sized Businesses is an extraordinary resource that points the way to a wealth of available print and web resources for helping SME owners research their international sales potential. Going Global offers separate chapters on such critical topics as how to do a business plan, how to analyze the competition and the market, how to find foreign customers, how to set up an international business, how to manage a global business, and how to use the Internet to its fullest. No matter what stage of entering international trade a company is in, its owners, managers, and stakeholders will be able to quickly and easily find the information and expertise they need to compete in a world-based economy.

Product Specifications

Brand: Libraries Unlimited
Format: paperback
ASIN: 1591586518
Category: Books > Subjects > Business, Finance & Law > Economics > International Economics > Trade
Domain: Amazon UK
Release Date: 25 August 2009
Listed Since: 08 May 2009

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Libraries Unlimited Going Global: An Information Sourcebook for Small and Medium-Sized Businesses

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