Information and Communications Technology for Competitive Intelligence (Advanced Topics in Global Information Management) - Image 1

£72.64

IGI Global Information and Communications Technology for Competitive Intelligence (Advanced Topics in Global Information Management)

Name: Information and Communications Technology for Competitive Intelligence (Advanced Topics in Global Information Management)
Brand: IGI Global
Price: 72.69 GBP
Availability: InStock

Managers' Guides to Computing

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Description

In today's complex and dynamic world the need to be informed about what is going on in the environment of the organization is increasing rapidly. To this end, organizations implement a process called 'competitive intelligence'. Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool. Examples are: the Internet, data warehouses or specific applications for competitive intelligence. However, the uncritical implementation of these tools may lead to an 'information overload' or to 'environmental myopia'. To select the right ICT tools for CI, an organization needs to understand the role of ICT in the CI-process. Information and Communications Technology for Competitive Intelligence addresses this need. It sets out to assess the role and possibilities of ICT in the intelligence activities from different perspectives.

Product Specifications

Brand: IGI Global
Format: Hardcover
ASIN: 1591401429
Category: Books > Subjects > Business, Finance & Law > E-Commerce > Managers' Guides to Computing
Domain: Amazon UK
Release Date: 01 July 2003
Listed Since: 04 January 2007

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IGI Global Information and Communications Technology for Competitive Intelligence (Advanced Topics in Global Information Management)

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