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IGI Global Global Entrepreneurship and New Venture Creation in the Sharing Economy (Advances in Business Strategy and Competitive Advantage)

Name: Global Entrepreneurship and New Venture Creation in the Sharing Economy (Advances in Business Strategy and Competitive Advantage)
Brand: IGI Global

Economic Policy & Development

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Description

Technological advances have resulted in higher development of online businesses. As such, new entrepreneurs need to develop a different set of skills and strategies to be successful in the realm of digital business. Global Entrepreneurship and New Venture Creation in the Sharing Economy is a pivotal reference source for the latest scholarly research on knowledge and skills essential to entrepreneurs for new business start-ups in the globalized and digital age. Featuring extensive coverage on a broad range of topics such as branding, social capital, and e-commerce, this publication is ideally designed for professionals, researchers, and academicians seeking current research on developing the right mindset, culture, and behaviors for business success in the digital age.

Product Specifications

Brand: IGI Global
Format: Hardcover
ASIN: 1522528350
Category: Books > Subjects > Business, Finance & Law > Economics > Economic Policy & Development
Domain: Amazon UK
Release Date: 13 July 2017
Listed Since: 03 May 2017

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IGI Global Global Entrepreneurship and New Venture Creation in the Sharing Economy (Advances in Business Strategy and Competitive Advantage)

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