£39.00

Sage Publications Doing Focus Groups: 4 (Qualitative Research Kit)

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Description

Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
13 October 2018
Listed Since
10 July 2017

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