Politicians and Rhetoric: The Persuasive Power of Metaphor - Image 1

£94.28

MACMILLAN Politicians and Rhetoric: The Persuasive Power of Metaphor

Name: Politicians and Rhetoric: The Persuasive Power of Metaphor
Brand: MACMILLAN
Price: 94.28 GBP
Availability: InStock

Communication

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Description

This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.

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Used Book in Good Condition

Product Specifications

Brand: MACMILLAN
Format: hardcover
ASIN: 1403946892
Category: Books > Subjects > Reference > Words, Language & Grammar > Communication
Domain: Amazon UK
Release Date: 23 November 2004
Listed Since: 12 December 2006

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MACMILLAN Politicians and Rhetoric: The Persuasive Power of Metaphor

This is the most expensive it has ever been. Walk away.

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Description

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