£77.78

MACMILLAN Soft Power in China: Public Diplomacy through Communication (Palgrave Macmillan Series in Global Public Diplomacy)

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Description

This book is about how China strives to rebuild its soft power through communication. It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image. These case studies invites the reader to a more expansive discussion on the instruments of soft power.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
14 December 2010
Listed Since
27 May 2016

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