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Routledge Business Model Innovation: Concepts, Analysis, and Cases

Amazon

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Description

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals of business model innovation, explores the novel ways in which an organization can generate, deliver, and monetize benefits to customers.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
18 September 2018
Listed Since
06 May 2018

Barcode

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