£115.00

Routledge Advertising and Violence: Concepts and Perspectives

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Description
Advertising and Violence identifies and analyzes the important issues related to violence in advertising and its overall effects on society. The book is based on a widely cited special issue of the Journal of Advertising and includes eight new chapters that expand the book's coverage. The objective of the book is to compile a compendium of current thinking, perspectives, theoretical viewpoints, and research relevant to the violence and advertising interface. The chapter authors, all notable experts in the field, take a multidisciplinary approach that incorporates perspectives from disciplines other than marketing in order to provide a broad-based view of how advertising and violence coalesce and the policy implications of this juxtaposition.

Product Specifications
Brand
Routledge
Format
Hardcover
ASIN
0765642689
Category
Books > Subjects > Arts & Photography > History & Criticism > History
Domain
Amazon UK
Release Date
30 September 2014
Listed Since
07 March 2014

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