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Sage Publishing Cultural Metaphors: Readings, Research Translations, and Commentary

Name: Cultural Metaphors: Readings, Research Translations, and Commentary
Brand: Sage Publishing
Price: 90.0 GBP
Availability: InStock

Business, Finance & Law

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Description

This outstanding volume offers students, researcher, and cross-cultural trainers the opportunity to gain an understanding of the use of metaphor, particularly the cultural metaphor of a nation, in developing an in-depth, culture-specific perspective. A nation′s cultural metaphor is any institution, phenomenon, or activity with which all or most citizens in a nation closely identify, for example, the Swedish stuga or French wine. The book examines the importance and criticality of metaphors. The research translations include not only limited empirical studies in which specific hypotheses are tested, but also larger, more expansive works published as books and groundbreaking articles. The often overlooked views of political scientists and journalists who conceive of the world in terms of zero-sum game theory are explored, as are the issues of the symbolism associated with cultural metaphors. The book concludes with a description of specific uses of cultural metaphors or metaphorical applications.

Product Specifications

Brand: Sage Publishing
Format: hardcover
ASIN: 076191336X
Category: Books > Subjects > Business, Finance & Law
Domain: Amazon UK
Release Date: 20 September 2000
Listed Since: 14 February 2007

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Sage Publishing Cultural Metaphors: Readings, Research Translations, and Commentary

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It has never been this cheap. We have no record of a lower price.

Sage Publishing Cultural Metaphors: Readings, Research Translations, and Commentary

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

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Similar Products You Might Like

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