Research Paradigms, Television, and Social Behavior - Image 1

£101.20

Sage Publications Research Paradigms, Television, and Social Behavior

Name: Research Paradigms, Television, and Social Behavior
Brand: Sage Publications
Price: 89.75 GBP
Availability: InStock

Psychology & Psychiatry

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Description

Product Description This book provides an understanding of television research from both the quantitative and qualitative perspectives. It systematically analyzes the various research paradigms used in the study of televison, and focuses on the integration of quantitative and qualitative methodologies as a means for understanding the complexities associated with this medium. The information is presented in a straightforward and engaging style, and concrete step-by-step examples of how to conduct major research and evaluation projects are provided. About the Author Dr. Asamen received her doctorate in educational psychology, specializing in counseling psychology. She came to Pepperdine University after five years in psychiatric research at the Veterans Administration Medical Center in Brentwood and the UCLA Neuropsychiatric Institute. Her teaching interests are in areas of research methods and data analysis. She is a licensed psychologist in California.

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 076190655X
Category: Books > Subjects > Health, Family & Lifestyle > Psychology & Psychiatry
Domain: Amazon UK
Release Date: 14 October 1997
Listed Since: 05 January 2007

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Sage Publications Research Paradigms, Television, and Social Behavior

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