Cases in Hospitality Management: A Critical Incident Approach - Image 1

£67.27

Wiley Cases in Hospitality Management: A Critical Incident Approach

Name: Cases in Hospitality Management: A Critical Incident Approach
Brand: Wiley
Price: 67.27 GBP
Availability: InStock

YES1567847

Management

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£67 today · usual range £23–£74 · best ever £23

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Description

Cases in Hospitality Management: A Critical Incident Approach, Second Edition is one of the few casebooks on the market that focuses specifically on hospitality management. It adopts a critical incident approach, a powerful teaching methodology whereby customers and employees are asked to identify actual experiences regarding service in the hospitality industry – both positive and negative - and then to describe the organization’s response to it. This approach encourages thorough analysis of a prominent issue, thus highlighting the wide range of complexities that face managers on the hospitality industry on a daily basis. Cases involving many segments of the industry - including airlines, railroads, private clubs, conference centers, travel agents, and restaurants – are included, as are fifteen new cases and a new section on hospitality technology.

Product Specifications

Brand: Wiley
Model: YES1567847
Format: paperback
ASIN: 047168693X
Category: Books > Subjects > Business, Finance & Law > Management
Domain: Amazon UK
Release Date: 18 November 2005
Listed Since: 22 December 2006

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Wiley Cases in Hospitality Management: A Critical Incident Approach

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