£68.99

PEARSON EDUCATION Strategic Management and Competitive Advantage: Concepts: United States Edition

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Description

For courses in strategy/strategic management. For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
15 June 2007
Listed Since
05 January 2007

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