PEARSON EDUCATION International Business: Managerial Perspective Forecast 2003: United States Edition

For undergraduate courses in International Business. This Forecast 2003 update of International Business, Third Edition is designed to help students stay up-to-date with the critical changes occurring in the global economy―to understand how the decisions and the choices facing businesspersons and consumers around the world are influenced by events and issues such as political upheavals, spread of new technologies, fluctuations in exchange rates, etc. Also, it shows them that which changes someone thinks are “important” depends to a large extent on who they are and where they're from. From the Back Cover Bring the world into focus... Forecast 2003 updated edition―offers new examples throughout the text and additional coverage including international networking, the effects of 9/1 1, the introduction of the euro and more! From supply chains to retail outlets, business activities are increasingly wired and global. To be prepared for this international marketplace, you must understand traditional business functions as they are influenced by geography, culture, and technology. In the third edition of their internationally popular text, Ricky W. Griffin and Michael W. Pustay illustrate how successful managers must function in a competitive world. FEATURES Forty cases, many updated, plus eight comprehensive cases integrated throughout the book. New! Coverage of cultural and political forces affecting business. More than forty maps, plus updated tables and graphs. New! Three content boxes―"Wiring the World," "Venturing Abroad," and "Bringing the World into Focus"―highlight coverage of current issues related to technology, entrepreneurship, and doing business with a global perspective. Four "Point-Counterpoint" features provide opposing perspectives on controversial business topics―global tobacco marketing, for example―and serve as launch pads for student discussion and research into hotly debated contemporary issues. New! Updated student exercises, plus an FT.com activity. JUST FOR YOU FINANCIAL TIMES World Business Newspaper. Discounted student subscription rates to the Financial Times newspaper, free to adopting instructors. GLOBE: Global Landscape of Business Environment, an optional CD ROM that can be packaged with the book, offers an electronic atlas with a variety of political and physical maps. Each of the nine geographic sections features content pertinent to students learning about international business, such as interactive exercises based on statistical data, culture and economics, plus a Geoconcepts section focusing the impact of geography on business decision making. (ISBN: 0-13-016285-X). Companion Website, www.prenhall.com/griffin, offers students and faculty current news articles, an interactive study guide, downloadable supplements, and more. About the Author Ricky W. Griffin holds the Blocker Chair in Business Administration at Texas A&M University. He serves as Executive Associate Dean of the Mays College of Business and as professor of management at Texas A&M University. After receiving his Ph.D. from the University of Houston in 1978, he joined the faculty at the University of Missouri-Columbia before moving to Texas A&M University in 1981. Professor Griffin teaches international management, organizational behavior, human resource management, and general management. He has taught both undergraduate and graduate students, participated in numerous executive training programs, and taught in Europe. A member of the Academy of Management, he has served as division chair of that group's Organizational Behavior division. Professor Griffin has written several successful textbooks, including Management, Organizational Behavior (with Greg Moorhead), and Business (with Ron Ebert). He is currently conducting research on workplace violence in Canada and job design differences and similarities among firms in Japan, Europe, and the United States. Michael Pustay is the Clayton Pr