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The Management of Strategy: Concepts and Cases - R. Duane Ireland

Strategy

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Description

Master the fundamentals of strategic management with The Management of Strategy: Concepts and Cases. This comprehensive resource provides a deep look into the theories and practical applications needed to navigate complex business environments. Written by R. Duane Ireland, a University Distinguished Professor at Texas A&M University's Mays Business School, this text brings academic rigor and real-world perspective to your studies. Readers gain access to insights from an author with over 200 publications in top-tier journals such as the Academy of Management Journal and Strategic Management Journal. The content covers essential topics including diversification, innovation, corporate entrepreneurship, and strategic entrepreneurship. Whether you are a student or a professional, this book offers the foundational knowledge required to understand how organizations build and maintain competitive advantages through effective strategic planning and execution.

Key Features

Authored by R. Duane Ireland, a University Distinguished Professor and expert in strategic management with over 200 published works.

Covers essential strategic topics such as diversification, innovation, and corporate entrepreneurship to build a complete knowledge base.

Provides academic depth through research featured in leading publications like the Academy of Management Review and Strategic Management Journal.

Designed to teach strategic management concepts at all levels, making it suitable for various stages of business education.

Offers a focus on strategic entrepreneurship to help readers understand how new ventures and established firms grow.

Product Specifications

Format: paperback
ASIN: 1285765850
Category: Books > Subjects > Business, Finance & Law > Management > Strategy
Domain: Amazon UK
Release Date: 04 March 2014
Listed Since: 16 November 2020

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The Management of Strategy: Concepts and Cases - R. Duane Ireland

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