£51.54

McGraw-Hill Education New Products Management

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£72.79 £49.42 £54.52 £59.62 £64.72 £69.82 £74.92 07 June 2026 28 June 2026 19 July 2026 09 August 2026 31 August 2026

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1 day · current 84 days 1 day 0 21 42 63 84 £52 £54 £73 Days at Price

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Most common price: £54 (84 days, 97.7%)

Price range: £52 - £73

Price levels: 3 different prices over 86 days

Description

New Products Management, 8/e, by Crawford and Di Bennedetto provides future new product managers, project managers and team leaders with a comprehensive overview of the new product development process including how to develop an effective development strategy, manage cross-functional teams across the organization, generate and evaluate concepts, manage the technical development of a product, develop the marketing plan, and manage the financial aspects of a project.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
16 February 2005
Listed Since
18 December 2006

Barcode

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