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Springer - The Psychology Behind Design: A Marketing Perspective

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Description

Explore the connection between human behavior and visual communication with The Psychology Behind Design: A Marketing Perspective. Published by Springer, this book provides a deep look into how design influences consumer decisions through a marketing lens. This text is categorized within the social sciences and anthropology, making it a valuable resource for students and professionals interested in the intersection of human psychology and commercial aesthetics. By examining design from a marketing perspective, readers can better understand the mental processes that drive engagement and perception in a commercial landscape. Whether you are studying sociology or looking to expand your knowledge of marketing principles, this Springer publication offers a structured approach to understanding how design elements impact the human experience. It is an essential addition to any collection focused on the social sciences and the psychological drivers of modern marketing.

Key Features

Published by Springer, a leading name in academic and professional literature.

Explores design through the lens of marketing and consumer psychology.

Categorized under anthropology and sociology for a social science perspective.

Provides academic insight into how design affects human perception.

A specialized resource for those studying medical, legal, and social sciences.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
07 July 2025
Listed Since
31 July 2025

Barcode

No barcode data available

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