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£122.22
Pricier than usual. £6 more than the 30-day average — we'd wait.
£122 today · 30-day average £116 · all-time low £114
Springer The Psychology Behind Design: A Marketing Perspective - Springer
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Last 68 days · 68 data points (no recent data)
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Price distribution over 68 days • 4 price levels
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Most common price: £114 (34 days, 50.0%)
Price range: £114 - £124
Price levels: 4 different prices over 68 days
Description
Key Features
The Psychology Behind Design explores the cognitive and emotional factors that drive consumer response to marketing materials and brand communications.
Published by Springer, a leading academic publisher known for rigorous, research-backed content across business, psychology and design disciplines.
This book combines psychological theory with practical marketing applications, bridging the gap between academic research and real-world design strategy.
Ideal for marketing professionals, graphic designers, brand strategists and business students seeking deeper understanding of how psychology influences design effectiveness.
The content addresses visual hierarchy, colour psychology, typography and user experience principles through a psychological lens to maximise marketing impact.
Product Specifications
- Brand
- Springer
- Format
- paperback
- ASIN
- 9819734282
- Domain
- Amazon UK
- Release Date
- 07 July 2025
- Listed Since
- 31 July 2025
Barcode
No barcode data available
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