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£116.19
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£116 today · usual range £110–£116 · best ever £110
Springer Strategic Innovative Marketing and Tourism in COVID-19 Era - ICSIMAT 2020
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Most common price: £116 (57 days, 78.1%)
Price range: £110 - £116
Price levels: 2 different prices over 73 days
Description
Key Features
Springer proceedings volume containing peer-reviewed research from the 9th ICSIMAT Conference 2020, addressing strategic marketing and tourism recovery during the COVID-19 pandemic.
Comprehensive coverage of social media applications in marketing, hospitality, and tourism sectors, with practical case studies from leading global research laboratories.
Explores current trends, theoretical research, and innovative strategic tools developed by international researchers to support business resilience and digital transformation.
Essential resource for academics, marketing professionals, tourism managers, and business strategists seeking data-driven insights into pandemic-era industry adaptation and recovery strategies.
Product Specifications
- Brand
- Springer
- Format
- paperback
- ASIN
- 3030661539
- Domain
- Amazon UK
- Release Date
- 16 February 2021
- Listed Since
- 14 November 2020
Barcode
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