£106.09

Springer Digital Economy and Business Analytics Applications

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£144.12 £102.29 £111.41 £120.54 £129.67 £138.80 £147.92 12 June 2024 13 November 2024 17 April 2025 18 September 2025 20 February 2026

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Description

Turn raw data into smart decisions and transform knowledge into wisdom with this comprehensive guide to business intelligence. This book explores the diverse paradigms, methodologies, models, and tools within the emerging domain of digitalized business analytics applications. It provides a deep look into how data-driven insights can drive business success in the modern era. Readers will find extensive coverage of applied artificial intelligence in business settings. The text examines smart mobile and digital services across several key sectors, including business administration, marketing, accounting, logistics, finance, and IT management. Whether you are looking to improve operational efficiency or develop better strategic models, this volume provides the necessary foundation. Designed for a wide audience, this book helps researchers, practitioners, and decision makers gain the knowledge and insight needed to navigate the complex digital economy. It serves as a valuable resource for anyone looking to master the techniques of big data analytics and digitalized business management.

Key Features

Explores diverse methodologies and models for digitalized business analytics applications to help turn data into actionable intelligence.

Covers applied artificial intelligence in business to help users move from basic data collection to advanced knowledge and wisdom.

Provides insights into smart mobile and digital services across marketing, accounting, logistics, finance, and IT management.

Supports researchers and practitioners by offering a deep look into the tools and techniques of the digital economy.

Aids decision makers in gaining the insight needed to implement smart digital services within business administration.

Product Specifications

Format
Hardcover
Domain
Amazon UK
Release Date
27 September 2022
Listed Since
05 April 2022

Barcode

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