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PEARSON EDUCATION Pearson Business Intelligence, Analytics, Data Science, and AI

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Description

Prepare for a managerial role with this comprehensive guide from Pearson Education. This text explores the business impact of artificial intelligence, data science, and analytics through real-world applications. By studying modern companies and non-profit organizations, you will understand the capabilities, costs, and justifications of business intelligence across various units. The content covers a wide range of tools and provides learning opportunities based on how different organizations employ data science and AI applications. With ample hands-on practice included, this global edition helps bridge the gap between technical tools and strategic business decision-making.

Key Features

This Pearson Education text prepares readers for managerial roles by focusing on the business impact of AI and data science.

Learn through vignettes and cases featuring modern companies and non-profit organizations to understand real-world applications.

Explore the costs and justifications of business intelligence across various business units through practical examples.

Gain experience with many data science and AI applications by studying how different organizations employ specific tools.

Develop practical skills with ample hands-on practice included throughout the global edition.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
17 June 2024
Listed Since
12 December 2022

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