£121.45

Springer Advances in Digital Marketing and eCommerce Book

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Description

Expand your professional knowledge with Advances in Digital Marketing and eCommerce. This volume contains the proceedings from the Second International Conference held in 2021, part of the respected Springer Proceedings in Business and Economics series. This book provides a detailed look at the evolving landscape of digital business environments. It serves as a valuable resource for those studying the intersection of technology and commerce. By focusing on the latest developments in the field, it helps readers understand the current state of global e-business trends. Whether you are a researcher, student, or industry professional, this publication offers academic depth and practical insights into the digital economy. It is a foundational text for understanding how digital marketing strategies and electronic commerce continue to reshape the modern business world.

Key Features

Contains full proceedings from the Second International Conference held in 2021.

Part of the authoritative Springer Proceedings in Business and Economics series.

Provides academic insights into the latest digital marketing and eCommerce trends.

Designed for professionals and students focused on e-business and digital strategy.

Offers a comprehensive look at the evolution of the modern digital economy.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
28 May 2022
Listed Since
03 May 2022

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