£125.00

Routledge - The Management Idea Factory Book

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Description

Explore the hidden processes behind management consulting in The Management Idea Factory. While much research focuses on how consultants market their ideas to clients, this book shifts the focus to the internal development of those concepts. It examines the earlier intra-organizational phases that occur before a service ever reaches the market. This title provides a deep look at how knowledge-based innovations are built within consultancy firms. By studying the mechanisms that drive the creation of management solutions, readers gain a better understanding of the consultancy industry and the ways in which new ideas are formed. It is a necessary resource for those interested in how professional services develop their intellectual products and prepare them for the global market.

Key Features

Examines the intra-organizational phases of idea development within consultancy firms.

Provides research on how knowledge-based innovations are created before they reach the market.

Offers insights into the mechanisms used to develop management solutions.

Explores the relationship between innovation and commodification in the consulting industry.

Part of the Routledge Studies in Innovation, Organizations and Technology series.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
04 October 2013
Listed Since
23 August 2011

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