£127.78

Routledge - The British Media Industries: An Introduction

Name: Routledge - The British Media Industries: An Introduction
Brand: Routledge
Price: 127.78 GBP
Availability: InStock

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Description

Gain a clear understanding of how the media landscape in Britain works with this comprehensive guide from Routledge. The British Media Industries provides an accessible look at the ways media operates and how recent political, economic, and technological changes have reshaped these sectors today. This book is organized into two distinct sections to help readers build a strong foundation. First, it explores the core approaches to understanding contemporary media through political, economic, and technological lenses. This framework provides the necessary context to grasp the complex forces driving the industry. Moving from theory to practice, the second part examines specific media sectors. You will find detailed information regarding newspapers, magazines, film, television, music, video games, and social media. Whether you are a student or a professional, this text offers a structured way to study the modern media environment and its many different forms.

Key Features

Provides an accessible introduction to the operation and impact of the British media landscape.

Examines how political, economic, and technological developments change the nature of media industries.

Organized into two parts to cover both theoretical approaches and practical industry applications.

Covers a wide range of sectors including newspapers, magazines, film, and television.

Includes modern media studies such as music, video games, and social media platforms.

Uses political, economic, and technological terms to explain contemporary media structures.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138226912
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Advertising
Domain: Amazon UK
Release Date: 29 June 2023
Listed Since: 17 November 2022

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Routledge - The British Media Industries: An Introduction

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