Sustainable Champions: Multinational Business in China - Routledge - Image 1

£130.20

Routledge Sustainable Champions: Multinational Business in China - Routledge

Name: Sustainable Champions: Multinational Business in China - Routledge
Brand: Routledge
Price: 130.2 GBP
Availability: InStock

Management Science

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Description

Sustainable Champions examines how nine leading multinational companies including Nestle, HP, Tetra Pak and Sony are navigating environmental, supply chain and ethical challenges across China's dynamic market. Published by Routledge, this business management book reveals transformative practices adopted by companies facing intense competitive pressure in one of the world's most rapidly evolving economies. The work highlights environmental sustainability as a critical benchmark for success, showcasing how industry leaders drive innovation through responsible practices. Many of these companies participate in initiatives like the WWF Climate Savers programme, demonstrating commitment to measurable environmental impact. This comprehensive analysis explores the intersection of profitability and sustainability, offering insights into how multinational corporations adapt their operations to meet both market demands and environmental standards in China's complex business landscape.

Key Features

Routledge publication examining nine multinational companies navigating sustainability challenges in China's competitive market environment.

Features case studies from leading brands including Nestle, HP, Tetra Pak and Sony, illustrating transformative environmental and ethical practices.

Addresses environmental, supply chain and ethical challenges that multinational companies face when operating in China.

Explores the connection between environmental sustainability benchmarks and corporate success in dynamic Asian markets.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1783531614
Category: Books > Subjects > Business, Finance & Law > Management > Management Science
Domain: Amazon UK
Release Date: 20 October 2015
Listed Since: 18 December 2014

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Routledge Sustainable Champions: Multinational Business in China - Routledge

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