£154.92

Routledge Strategic Communication: Theory and Global Practice

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Description

Explore the fundamentals of communication with Strategic Communication: An Introduction to Theory and Global Practice. Published by Routledge, this book serves as a foundational resource for understanding how communication theories apply to real-world global environments. Designed for students and professionals interested in the field of economics and business communication, this text provides a structured look at how strategic messaging functions on a global scale. It bridges the gap between academic theory and practical application, making it a valuable addition to any academic library or professional collection focused on business and economics. Whether you are studying communication strategies or looking to deepen your understanding of global practices, this Routledge publication offers a clear path through the essential concepts of the discipline. It is an ideal resource for those seeking a comprehensive introduction to the mechanics of strategic messaging within a global context.

Key Features

Comprehensive introduction to the core theories of strategic communication.

Focuses on the application of communication practices within a global framework.

Published by Routledge, a trusted name in academic and professional literature.

Provides a foundation for understanding communication within business and economics.

Designed to support both theoretical study and practical global understanding.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
23 April 2026
Listed Since
09 October 2025

Barcode

No barcode data available

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