£140.51

Routledge - Small Cities with Big Dreams - Urban Branding Book

Name: Routledge - Small Cities with Big Dreams - Urban Branding Book
Brand: Routledge
Price: 140.35 GBP
Availability: InStock

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Description

In a globalized world focused on massive urban centers, small cities face unique hurdles. Small Cities with Big Dreams by Routledge explores how smaller urban areas can compete and thrive despite the dominance of major world cities. This book provides a deep look at the strategies needed to put smaller municipalities on the map and attract necessary resources for growth. Readers will learn how creative placemaking serves as a practical tool for urban development. By focusing on methods that are sensitive to local community needs, this volume examines how small cities can use placemaking to build connections with external networks. It offers insights into stimulating collaboration and maximizing opportunities for regional development. This is an essential resource for anyone studying how smaller urban environments can navigate modern economic and social challenges through smart branding and community-focused planning.

Key Features

Examines strategies for small cities to compete in a global economy dominated by major urban centers.

Provides insights into creative placemaking as a method for driving community-sensitive urban development.

Explores ways for smaller municipalities to attract resources and initiate local development projects.

Discusses methods to link small cities to external networks to expand their influence and reach.

Offers guidance on stimulating collaboration to help smaller cities make the most of available opportunities.

Product Specifications

Brand: Routledge
Format: Hardcover
ASIN: 0815385420
Category: Books > Subjects > Arts & Photography > Architecture > Landscape
Domain: Amazon UK
Release Date: 26 July 2018
Listed Since: 19 February 2018

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Routledge - Small Cities with Big Dreams - Urban Branding Book

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