Wiley Place-making and Policies for Competitive Cities

Review This is a truly outstanding book by leading scholars in urban studies that provides an original and thought-provoking view on creative knowledge cities. Its orientation on urban policy is creative and innovative, as it accounts for context-specific histories of multi-layered cities. Ron Boschma, CIRCLE (Centre for Innovation, Research and Competence in the Learning Economy), Lund University, Sweden; and URU (Urban and Regional research centre Utrecht), Utrecht University, the Netherlands Place-making and Policies for Competitive Cities offers critical insights into the many perplexing institutional and political tasks that cities must assume as they pursue the vital search for creativity and competitiveness in the context of ever-intensifying globalization. —Allen J. Scott, Distinguished Research Professor, Department of Geography and Department of Public Policy, University of California Los Angeles “…a refreshing, effective and surprisingly simple alternative that just works!” —Anthony Robbins, entrepreneur, bestselling author and Peak Performance Strategist“Jay rewrites the sales and marketing playbook for the consulting and coaching industry!” —Marshall Goldsmith, New York Times and million copy best-selling author of MOJO and What Got You Here Won’t Get You There“This is a new mindset, one which is totally compatible with my concept of becoming a profitable consultant. Get a copy of this book today.” —Jim Cathcart bestselling author and member of the NSA Speaker’s Hall of Fame“I wholeheartedly recommend this book to any professional consultant engaged in business development. In other words, all of us!” —Dr. Tony Alessandra, bestselling author of Collaborative Selling and The Platinum Rule for Sales Mastery“About time someone stepped up and took on the conventional way consultants have been taught to grow and sell and turned that on its head." —Philip McKernan, international bestselling author, speaker and President at Philip McKernan Inc.“If you’re looking for ways to grow your practice, stop searching – this book is the answer!”  —Greg Habstritt, Founder and President, SimpleWealth Inc.“If you want more clients and more time to do what you love, study this book and put Jay's methods to use." —Noah St. John, bestselling author of The Secret Code of Success"The Profitable Consultant provides a system, a methodology to get more business and faster – if you are a consultant/coach.” —Mike Koenigs, Founder/CEO Traffic Geyser Product Description Urban policy makers are increasingly striving to strengthen the economic competitiveness of their cities. Currently, they do that mainly in the field of the creative knowledge economy - arts, media, entertainment, creative business services, architecture, publishing, design; and ICT, R&D, finance, and law. This book is about the policies that help to realise such objectives: policies driven by classic location theory, cluster policies, ‘creative class’ policies aimed at attracting talent, as well as policies that connect to pathways, place and personal networks.The experiences and policy strategies of 13 city-regions across Europe have been investigated: Amsterdam, Barcelona, Birmingham, Budapest, Dublin, Helsinki, Leipzig, Milan, Munich, Poznan, Riga, Sofia and Toulouse. All have different histories and roles: capital cities and secondary cities; cities with different economies and industries; port-based cities and land-locked cities. And all 13 have different cultural, political and welfare state traditions. Through this wide set of contexts, Place-making and Policies for Competitive Citiescontributes to the debate about the development of creative knowledge cities, their economic growth and competitiveness and advocates the development of context-sensitive tailored approaches. Chapter authors from the 13 European cities rigorously evaluate, reformulate and test assumptions behind old and new policies.This solidly-grounded and policy-focused study on the urban