£136.27

Routledge Regional Language Television in India - Book

Name: Routledge Regional Language Television in India - Book
Brand: Routledge
Price: 127.67 GBP
Availability: InStock

Performing Arts

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Description

Explore the evolution of regional language television in India with this comprehensive study from Routledge. This book offers a unique look at the journey of regional channels, examining their coverage, ownership structures, and specific audiences. It serves as a vital resource for understanding how media operates across diverse linguistic landscapes. The text analyzes 14 different languages, including Hindi, Bengali, Marathi, Telugu, Tamil, Urdu, Assamese, Bhojpuri, Gujarati, Kannada, Kashmiri, Odia, Punjabi, and Malayalam. By bringing together perspectives from researchers, scholars, media professionals, and communication teachers, the book documents how language acts as a space for culture, politics, and social representation. Whether you are a student of media, a communication professional, or a researcher, this volume provides deep insights into the market and social dynamics of Indian regional broadcasting. It is an essential addition to any collection focused on performing arts, media studies, or Indian cultural history.

Key Features

Covers 14 different languages including Hindi, Bengali, Marathi, Telugu, Tamil, Urdu, Assamese, Bhojpuri, Gujarati, Kannada, Kashmiri, Odia, Punjabi, and Malayalam.

Provides a detailed examination of channel ownership, coverage, and audience demographics across regional Indian television.

Includes diverse perspectives from media professionals, scholars, researchers, and communication teachers.

Explores the role of language in relation to culture, politics, market trends, and social representation.

Acts as a first-of-its-kind study documenting the evolution and journey of regional language broadcasting in India.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0367210770
Category: Books > Subjects > Arts & Photography > Performing Arts
Domain: Amazon UK
Release Date: 22 November 2021
Listed Since: 08 May 2021

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Routledge Regional Language Television in India - Book

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