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Routledge Propaganda, Persuasion and the Great War - Routledge History

Name: Propaganda, Persuasion and the Great War - Routledge History
Brand: Routledge
Price: 43.64 GBP
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Description

Explore how modern persuasion techniques shaped public opinion during World War I in this scholarly examination from Routledge Studies in Modern European History. This book investigates the methods used to convince citizens to enlist and support the war effort, revealing how propagandists manipulated the public through strategic messaging and compelling imagery. Discover the historical roots of contemporary marketing, advertising, and political spin, as the work traces how wartime persuasion tactics evolved into modern professional practices. The study examines the posters, rhetoric, and psychological strategies that built consensus among populations distant from the conflict, offering insights into the relationship between propaganda, commercial sales techniques, and political control during one of history's most transformative periods.

Key Features

Routledge Studies in Modern European History series provides scholarly analysis of wartime propaganda and persuasion techniques during the Great War.

Explores the connection between historical propaganda methods and modern marketing, advertising, and political spin doctoring practices.

Examines how visual propaganda, including posters featuring children and symbolic imagery, captured public attention and shaped citizen behaviour.

Investigates the psychological manipulation strategies used to motivate military enlistment and secure financial support for the war effort.

Traces the evolution from wartime persuasion tactics to contemporary commercial and political communication professionals.

Product Specifications

Brand: Routledge
Format: paperback
ASIN: 036759479X
Category: Books > Subjects > History > Europe
Domain: Amazon UK
Release Date: 30 June 2020
Listed Since: 29 May 2020

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