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£136.27
Routledge Media Psychology: Exploration and Application Book
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Most common price: £136 (83 days, 100.0%)
Price range: £136 - £136
Price levels: 1 different prices over 83 days
Description
Key Features
Provides a fundamental understanding of the emergence and application of media psychology as a field of study.
Examines key themes such as consumer behavior, mass media, and advertising to understand audience engagement.
Analyzes the effects of media messages on individual and group behavior specifically within the Indian context.
Explores the relationship between media psychology, citizenship, and pedagogy for academic study.
Introduces the emerging concept of digital altruism and its role in modern media environments.
Covers various research methods used to objectively evaluate the impact of media on society.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0367542331
- Domain
- Amazon UK
- Release Date
- 24 December 2020
- Listed Since
- 21 August 2020
Barcode
No barcode data available
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