£145.71

Routledge - Marketing Your City, U.S.A. Tourism Guide

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Description

Learn how to effectively market your hometown to potential tourists with Marketing Your City, U.S.A.: A Guide to Developing a Strategic Tourism Marketing Plan. Published by Routledge, this book provides a simple and proven strategy to highlight the unique charm and beauty of any town, regardless of its size or location. This guide helps you improve the packaging of your community to increase its visible appeal to travelers. You will learn how to develop and select specific objectives, key strategies, and tactics designed to help you produce or increase revenue through boosted tourism numbers. Whether you are working with a small town or a larger municipality, this resource offers the guidelines necessary to build a successful marketing plan that drives economic growth through visitor engagement.

Key Features

Learn a proven strategy to bring out the unique charm and beauty of any town or community to attract more visitors.

Improve the packaging of your community to increase its visible appeal to potential tourists and travelers.

Receive clear guidelines for developing and selecting specific marketing objectives and key strategies.

Gain actionable tactics to help produce or increase revenue through successful tourism growth.

Develop a professional strategic marketing plan tailored to your specific city or local area.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
06 August 1998
Listed Since
15 February 2007

Barcode

No barcode data available

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