Routledge Management Science Applications in Tourism and Hospitality

Avoid costly business mistakes by mastering accurate forecasting and data analysis. Management Science Applications in Tourism and Hospitality provides a deep look into the innovative tools used to evaluate performance and productivity within hotels, restaurants, and tourism offices. This collection of recent studies addresses two vital areas of management science: advanced forecasting and Data Envelopment Analysis (DEA). By studying these methodologies, professionals can learn how to enhance the accuracy of tourism forecasting. The text also explains how to use DEA to benchmark productivity levels and improve the efficiency of advertisement efforts. This book serves as a practical guide for those looking to apply analytical methodologies to real-world hospitality and tourism management challenges.