£144.93

Routledge Language and Popular Culture in Japan Book

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Description

Explore the relationship between language and Japanese society with this Routledge Library Edition. This book was a pioneering work that examines how language functions within advertising slogans and various popular cultural forms. By applying theories from anthropology, linguistics, media studies, and semiotics, the text works to demystify Japanese culture as it is often presented in Western contexts. Readers can gain a deeper understanding of how cultural phenomena, such as high-school baseball and noodle westerns, support specific societal ideologies. The book analyzes how these forms promote values like diligence, compliance, cooperation, and selflessness. This is an essential resource for students and researchers interested in the intersection of linguistics and media in Japan.

Key Features

Examines the use of language in advertising slogans and popular cultural forms to reveal underlying social myths.

Uses multidisciplinary theories from anthropology, linguistics, media studies, and semiotics to analyze Japanese culture.

Provides a new perspective on Japanese culture by demystifying Western presentations of the country.

Analyzes how specific cultural media like noodle westerns and high-school baseball reflect societal ideologies.

Explores how cultural forms uphold values such as diligence, compliance, cooperation, and selflessness.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
07 September 2010
Listed Since
01 March 2010

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