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Routledge International Business and Tourism - Global Issues, Contemporary Interactions

Amazon

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Price distribution over 45 days • 2 price levels

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4 days 41 days · current 0 10 21 31 41 £120 £170 Days at Price

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Most common price: £170 (41 days, 91.1%)

Price range: £120 - £170

Price levels: 2 different prices over 45 days

Description

Explore tourism as a major international service industry with this comprehensive textbook from Routledge. This innovative guide places contemporary tourism in the context of globalization and international trade, offering fresh perspectives on how tourism functions as a form of international business. The book examines the implications for firms, governments, and individuals in today's interconnected world. Organised into four distinct sections with thematic introductions, it addresses the significant changes in travel and tourism over the past two decades, from adventure activities to cultural experiences. Ideal for students and professionals seeking to understand tourism's role in the global economy and its intersection with international business practices.

Key Features

Routledge textbook that positions tourism within the broader context of contemporary globalisation and international trade-in-services.

Four-section structure with introductory guides to key themes relevant to tourism and international business.

Explores implications of tourism for firms, the state, and individuals in the modern global marketplace.

Contemporary perspective on tourism as an international service industry often overlooked in business studies.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
10 March 2008
Listed Since
29 January 2007

Barcode

No barcode data available

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