£130.49

Routledge Design Economies and the Changing World Economy

Name: Routledge Design Economies and the Changing World Economy
Brand: Routledge
Price: 130.49 GBP
Availability: InStock

15 black & white illustrations, 8 black

International

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Description

In a global market where manufacturing costs vary significantly between regions, companies face a difficult choice. Producers in high-cost locations often struggle to compete on price with countries like India and China. To remain competitive, businesses must look beyond simple manufacturing costs and focus on how they create value through innovation and brand identity. Design Economies and the Changing World Economy offers a deep look into how design serves as a central component for every good and service produced and consumed. This book examines how companies in high-cost areas create a competitive advantage by leveraging design, innovation, and the strategic geographic distribution of tasks. Instead of competing solely on low prices, these organizations use design to differentiate themselves in a crowded global marketplace. As part of the Routledge Studies in Human Geography series, this text provides a comprehensive account of the connection between innovation, design, and the shifting landscape of the global economy. It is an essential resource for understanding how modern production models are evolving to meet the demands of a changing world.

Key Features

Analyzes how design functions as a central element in the production and consumption of modern goods and services.

Explores strategies for companies in high-cost locations to maintain competitiveness against low-cost producers.

Examines the role of innovation and brand identity in creating economic advantages that go beyond pricing.

Provides a detailed look at the geographic distribution of tasks in the modern global economy.

Offers a comprehensive study on the relationship between design and global economic shifts.

Part of the Routledge Studies in Human Geography series for academic and professional insight.

Product Specifications

Brand: Routledge
Model: 15 black & white illustrations, 8 black
Format: hardcover
ASIN: 0415461758
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 07 December 2010
Listed Since: 12 December 2008

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Routledge Design Economies and the Changing World Economy

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