Routledge Created in China: The Great New Leap Forward Book

Explore the changing landscape of China's creative economy with this insightful study from Routledge. Created in China: The Great New Leap Forward examines how television, animation, advertising, design, publishing, and digital games are reshaping traditional views of culture. Since the 1950s, China has worked to catch up with advanced Western economies. While the 'Made in China' approach focuses on manufacturing and productivity, this book looks at how that focus might impact innovation. It addresses the country's concerns regarding its cultural exports deficit and the popularity of Korean, Taiwanese, Japanese, and Hollywood media among Chinese audiences. This text provides a deep look into the media, culture, and social change occurring across Asia. It is an essential resource for those studying the shift from a manufacturing-based economy to a creative one. Whether you are interested in digital games or the evolution of global competitiveness, this book offers a detailed perspective on China's cultural trajectory.