£127.59

Routledge Contemporary Processes of Text Typeface Design Book

Name: Routledge Contemporary Processes of Text Typeface Design Book
Brand: Routledge
Price: 127.59 GBP
Availability: InStock

Typography

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Description

Contemporary Processes of Text Typeface Design offers a deep look into the specialized world of typography. Dr. Michael Harkins addresses the lack of published research regarding text typeface design by utilizing a Grounded Theory Methodology. This work presents a tripartite theory that provides both explanation and description of the design process. By drawing on evidence from world-leading practitioners such as Matthew Carter, Robin Nicholas, Erik Spiekermann, and Gerard Unger, this book provides access to subject-specific expert knowledge. It is a valuable resource for those studying the technical and theoretical sides of type creation. This publication is designed for scholars and professionals interested in design research, design epistemology, and the evolution of design processes. Whether you are studying typography or type design, this text provides the academic foundation needed to understand how professional typefaces are developed.

Key Features

Provides a tripartite theory that explains and describes the specific processes used in text typeface design.

Includes expert knowledge from world-leading practitioners like Matthew Carter, Robin Nicholas, Erik Spiekermann, and Gerard Unger.

Utilizes a Grounded Theory Methodology to ensure research is based on evidence-driven subject expertise.

Addresses the gap in existing published research regarding the specific knowledge of typeface design processes.

Serves as a specialized resource for scholars working in design research, design epistemology, and typography.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0367247186
Category: Books > Subjects > Arts & Photography > Graphic Arts > Typography
Domain: Amazon UK
Release Date: 28 May 2020
Listed Since: 17 December 2019

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Routledge Contemporary Processes of Text Typeface Design Book

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