£122.54

Routledge Communication, Public Discourse, and Road Safety

Name: Routledge Communication, Public Discourse, and Road Safety
Brand: Routledge
Price: 122.54 GBP
Availability: InStock

Medical & Healthcare Practitioners

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Description

Explore the complex relationship between communication campaigns and public safety in this academic study from Routledge. This book examines how road safety messages impact society by engaging in public discourse regarding culture, equity, gender, and workplace norms. As new media channels make safety messages more common, they also become more controversial, sparking debates among policy makers, researchers, and educators. Readers will gain insight into the various influence tactics used in modern dissemination processes. The text looks at how environmental issues and social solidarity factor into safety messaging. By analyzing the utility and morality of these communication methods, the book provides a deep look at how persuasion works in the context of public health and road safety. It is an essential resource for those studying rhetoric, communication, and the social implications of public safety campaigns.

Key Features

Examines how communication campaigns can promote road safety through public discourse on culture, equity, and gender.

Analyzes the impact of new media channels and formats used in the dissemination of safety messages.

Discusses the social implications of safety campaigns, including workplace norms and social solidarity.

Addresses the debates held by policy makers and researchers regarding the morality of influence tactics.

Provides academic insight into the use of communication for public health and safety-related messaging.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415806690
Category: Books > Subjects > Health, Family & Lifestyle > Medical & Healthcare Practitioners
Domain: Amazon UK
Release Date: 09 June 2014
Listed Since: 14 June 2011

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Routledge Communication, Public Discourse, and Road Safety

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