Perspectives on Purpose - Routledge Business Management Book - Image 1

£131.75

Routledge Perspectives on Purpose - Routledge Business Management Book

Name: Perspectives on Purpose - Routledge Business Management Book
Brand: Routledge
Price: 131.75 GBP
Availability: InStock

Management Science

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Description

Perspectives on Purpose offers a deep look into the future of global commerce. This book brings together industry leaders to advocate for a more human-centered and socially-conscious approach to business. By sharing real-world stories from major companies like Ben & Jerry's, Sephora, Airbnb, Diageo, VF Corporation, and Hyatt, the authors show how integrating purpose into the profit-making core of a company helps businesses do good while they do well. Featuring a foreword by Jessica Alba and Christopher Gavigan, the co-founders of The Honest Company, this collection provides actionable insights for the twenty-first century. You will learn from experienced voices such as Jorge Aguilar of Prophet, Tom Andrews of TJALeadership and SYPartners, and Maryam Banikarim, who brings experience from Hyatt, NBC Universal, Gannett, and Univision. This book is an essential resource for anyone looking to understand how modern brands can build lasting value through social responsibility and intentional leadership.

Key Features

Learn from industry leaders at top global brands including Airbnb, Sephora, and Ben & Jerry's.

Explore how weaving purpose into core business models helps companies achieve both social good and financial success.

Gain insights from a diverse group of experts including Jorge Aguilar, Tom Andrews, and Maryam Banikarim.

Read a foreword by The Honest Company co-founders Jessica Alba and Christopher Gavigan.

Understand the shift toward human-centered and socially-conscious business practices for the twenty-first century.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0815387245
Category: Books > Subjects > Business, Finance & Law > Management > Management Science
Domain: Amazon UK
Release Date: 26 February 2019
Listed Since: 06 September 2018

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Routledge Perspectives on Purpose - Routledge Business Management Book

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