£136.81

Perspectives in Marketing, Innovation and Strategy - Hardcover

Knowledge Management

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Description

Expand your understanding of modern business with Perspectives in Marketing, Innovation and Strategy. Part of the Contemporary Management Practices series, this book provides a deep look into the essential elements that drive successful organizational growth and adaptation in today's market. This hardcover edition is designed for students, academics, and professionals who need a reliable resource for studying management and knowledge management. The text covers the fundamental connections between strategic planning, creative innovation, and effective marketing techniques. By exploring these contemporary practices, readers can gain a clearer view of how modern companies navigate complex economic landscapes. Published by Routledge India, this 296-page volume serves as a comprehensive tool for anyone looking to strengthen their business acumen. Whether you are researching specific management frameworks or looking for a structured approach to organizational strategy, this book offers the necessary foundation for academic and professional success.

Key Features

Comprehensive hardcover binding provides long-lasting durability for frequent academic use or professional reference in office settings.

Spanning 296 pages, this volume offers a substantial amount of information regarding contemporary management and strategic practices.

Part of the Contemporary Management Practices series, making it a specialized resource for advanced business studies.

Focuses on key areas including marketing, innovation, and strategy to provide a well-rounded view of business operations.

Published by Routledge India, ensuring a high standard of academic quality for students and management professionals.

Product Specifications

Format: hardcover
ASIN: 1032360895
Category: Books > Subjects > Business, Finance & Law > Management > Knowledge Management
Domain: Amazon UK
Release Date: 29 September 2023
Listed Since: 31 March 2023

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Perspectives in Marketing, Innovation and Strategy - Hardcover

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