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MACMILLAN Macmillan Research Methods in International Business Book
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Description
Key Features
This Macmillan publication features a collection of the most relevant and highly cited research methods articles from the Journal of International Business Studies (JIBS).
Expert commentary accompanies each piece to provide updated insights and context for modern international business research.
The volume includes further reflections from original authors on selected articles to enhance understanding of the research process.
Readers can explore both qualitative and quantitative approaches to study various research design and testing methods.
The text covers essential methodological issues including research design, testing, and reporting for academic applications.
Product Specifications
- Brand
- MACMILLAN
- Format
- paperback
- ASIN
- 3030221156
- Domain
- Amazon UK
- Release Date
- 08 December 2020
- Listed Since
- 20 November 2020
Barcode
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